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Carbon Fiber has been touted for decades for its potential to combine light weight and high strength in everything from sporting goods to cars – and in transportation in particular it can have a big impact on energy usage by making automobiles, boats, and airplanes lighter and more efficient. In fact, the extensive use of carbon fiber in the airframe of the Boeing 787 helps contribute to making that aircraft 20% more fuel efficient than its predecessor. However, high material costs and unique manufacturing challenges have limited the adoption of carbon fiber in mass-market applications – most notably in automotive, where cost-sensitivity is particularly high.
Many large companies see corporate venture capital (CVC) as a key tool for gaining access to new technologies and getting insight into emerging trends – and hopefully earning a positive financial return while they’re at it. However, a changing financial, technology, and market landscape is creating new challenges for CVCs. Conventional venture capital is retrenching to capital-light software-focused investments and backing away from capital intensive sectors, like healthcare and cleantech, where many CVCs would like to co-invest. Meanwhile, other funding sources like contests, conscious capital, and crowdfunding are growing, and will likely collectively surpass VC soon. Technology development is diversifying and globalizing, meaning that companies have to cast a wider net or risk missing critical innovations. Meanwhile, in the face of macroeconomic uncertainty, the C-suite is pressing strategic functions like CVC to show more concrete and near-term value to the organization.
Being part of Lux Research means constantly getting exposed to innovative ideas that our analyst teams uncover – novel technologies, creative new business models, and emerging growth opportunities. Of course, reports of new technologies purported to be transformative are a nearly daily occurrence, but they're often lacking the context or critical analysis to understand the real market opportunities and the strategies to capitalize on them. In contrast, when a Lux Research analyst spots a new idea, his first instinct is to try to break it down, poke holes in it, find out why it won't work, and in many cases, it does not pass muster. So, those that do pass Lux Research’s vetting process really have something to them, as these are the ideas that can really have an effect on our lives, our businesses, and our world.
“Information meets matter.” These three simple words describe a critical and complex cross-industry trend, and a key research theme at Lux Research in 2015. At its heart is the intensifying intersection between the world of data, designs, and ideas, and the physical world of materials, machines, and living things. To us, the phrase includes big ideas, like the Internet of Things (IoT) and Big Data, but it’s more than that. It’s increasingly ubiquitous technologies that turn physical phenomena into information, and nearly as easily turn that information back into material things.
Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps.
Begin your blog post by explaining what problem you are going to solve through your explanation and be sure to include any relevant keywords. Add in a personal story to establish your credibility on this topic. And make sure to end your blog post with a summary of what your reader will gain by following your lead.
Need some inspiration? Check out these "How-To" examples from the HubSpot blog: